The fabulous and multiple prize-winning author Eric James Stone has organized a Book Bomb for Writing for Charity.
What is a Book Bomb, you ask? Quite simple: it's a way of raising public awareness for a book by arranging for a mob of enthusiastic shoppers to start buying it all at once. The principle works a bit like a run on the bank (but in a good way, of course). As sales accumulate, the book gets better rankings. As the rankings improve, online retailers display the book to increasing numbers of customers, thus allowing it to sell even more copies. This works especially well at Amazon, although sales via Smashwords or Barnes&Noble still help support underpriviledged children in Cambodia and other crisis areas.
So how can you help?
(a) Buy the book, but only if you actually want a copy. We're not trying to guilt anybody out of their money here, and there are plenty of ways to help without opening your wallet.
That said, if you haven't already purchased a copy of the book, you really should consider it, if for no other reason than to read the punch line of "The Three Billion Goats Gruff: A Bulrovian Tale".
(b) Like the book on Amazon.
(c) Link to the book from twitter and facebook. Tell people how very awesome it is. (Especially tell them how awesome MY story is.) Also point out that all proceeds from the book will be used to by school books and other supplies for people who don't have the luxury of buying ebooks with a few mouse clicks.
(d) Post about the Book Bomb on your blog or at internet forums you frequent.
(e) Buy a copy for a friend. Surely you know someone with a birthday this week.
THE GRUFF VARIATIONS began the day with an Amazon ranking of #336,810. As of this posting it is at #17,909. I think we can take it even further.